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Interacting with clients to understand their business products/services and start searching on keywords and key phrases which people are using to find our clients. |
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Benchmark of current standings in all important search engines and directories under agreed upon keywords and keyword phrases. |
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Competitor analysis in search engine rankings on same keywords and keyword phrases as agreed upon. |
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"Spam" prevention - source code review to identify any html issues that may cause the search engines to drop the site from their listings due to unintentional spamming. |
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Monitoring Search Engine's innovations, changes, activities etc. |
